Gongtai is a postdoctoral researcher at UQ Business School. His research interests relate to digital innovation, including design thinking and doing in the digital age, hybrid products, and AI for business.

Gongtai earned his PhD at Warwick Business School. He worked as a research associate at Warwick Business School in a research project on the development of heuristic tools for guiding AI implementation in incumbent firms. He also has three years of work experience in the IT industry as a programmer and then a system analyst.

Gongtai’s research has been published in proceedings of flagship IS conferences (ICIS and ECIS). One of the papers was listed among the four 2016 ECIS Best Paper Award Runners-Up. He has reviewed for ITP (x2), IM (x2), ISJ (x2), JSIS (x3), and ISR (x4) and is an active reviewer of ICIS, ECIS, HICSS, AMCIS, and PACIS. He is serving as an Associate Editor for ICIS 2020 and will also serve as an Associate Editor for PACIS 2021. He prefers to review qualitative studies.